/* American Treeman concept mockup */
:root {
  --navy: #1c3561;
  --navy-900: #111f3a;
  --navy-700: #24427a;
  --red: #b3262b;
  --red-hover: #921d21;
  --white: #ffffff;
  --paper: #f4f2ec;
  --ink: #1a1d22;
  --muted: #555b66;
  --line: #d9d5ca;
  --brass: #b08d57;
  --font-display: "Bebas Neue", Impact, "Arial Narrow", sans-serif;
  --font-body: "Roboto", system-ui, Arial, sans-serif;
  --radius: 4px;
  --wrap: 1200px;
  --gutter: clamp(16px, 4vw, 40px);
  --shadow: 0 10px 30px rgba(17, 31, 58, 0.14);
}

*, *::before, *::after { box-sizing: border-box; }
html { scroll-behavior: smooth; }
body {
  margin: 0;
  font-family: var(--font-body);
  font-size: 1.0625rem;
  line-height: 1.6;
  color: var(--ink);
  background: var(--white);
  overflow-x: hidden;
}
img { max-width: 100%; display: block; height: auto; }
a { color: inherit; }
h1, h2, h3 {
  font-family: var(--font-display);
  font-weight: 400;
  text-transform: uppercase;
  letter-spacing: 0.02em;
  line-height: 0.98;
  margin: 0 0 0.4em;
}
h1 { font-size: clamp(3rem, 8vw, 6.25rem); }
h2 { font-size: clamp(2.25rem, 5vw, 3.75rem); }
h3 { font-size: clamp(1.5rem, 2.4vw, 1.9rem); letter-spacing: 0.03em; }
p { margin: 0 0 1em; }
:focus-visible { outline: 3px solid var(--red); outline-offset: 3px; }
.dark :focus-visible, .on-dark :focus-visible { outline-color: var(--white); }
.wrap { max-width: var(--wrap); margin: 0 auto; padding: 0 var(--gutter); }
.skip { position: absolute; left: -999px; top: 0; background: var(--white); padding: 8px 12px; z-index: 100; }
.skip:focus { left: 8px; top: 40px; }

/* Concept ribbon */
.ribbon {
  position: fixed; inset: 0 0 auto 0; z-index: 60;
  background: var(--ink); color: #e9e6dd;
  font-size: 0.75rem; text-align: center; padding: 5px 12px; min-height: var(--rib); line-height: 1.5; letter-spacing: 0.02em;
}
body { padding-top: var(--rib); }
:root { --rib: 28px; }
@media (max-width: 600px) { :root { --rib: 42px; } }

/* Utility bar */
.utility { background: var(--navy-900); color: var(--white); font-size: 0.85rem; }
.utility .wrap { display: flex; flex-wrap: wrap; gap: 6px 22px; align-items: center; justify-content: space-between; padding-top: 8px; padding-bottom: 8px; }
.utility ul { list-style: none; display: flex; flex-wrap: wrap; gap: 4px 20px; margin: 0; padding: 0; }
.utility a { text-decoration: none; }
.utility a:hover { text-decoration: underline; }
.chip { display: inline-flex; align-items: center; gap: 6px; border: 1px solid rgba(255,255,255,.35); border-radius: 999px; padding: 2px 10px; }
.chip svg { width: 12px; height: 12px; fill: var(--red); }
.utility .owner-link { color: #ffd9da; font-weight: 700; }
.utility .phone { font-weight: 700; }

/* Header */
.site-header { background: var(--white); border-bottom: 1px solid var(--line); position: sticky; top: var(--rib); z-index: 50; }
.site-header .wrap { display: flex; align-items: center; justify-content: space-between; gap: 20px; padding-top: 12px; padding-bottom: 12px; }
.brand { display: flex; align-items: center; gap: 12px; text-decoration: none; color: var(--navy); }
.brand svg { width: 46px; height: 49px; flex: none; }
.brand-text { font-family: var(--font-display); font-size: 1.75rem; line-height: 0.9; letter-spacing: 0.04em; }
.brand-text span { color: var(--red); display: block; }
.brand-text small { display: block; font-family: var(--font-body); font-size: 0.68rem; font-weight: 700; letter-spacing: 0.22em; color: var(--red); margin-top: 3px; }
.nav { display: flex; align-items: center; gap: 26px; }
.nav ul { list-style: none; display: flex; gap: 24px; margin: 0; padding: 0; }
.nav a:not(.btn) { text-decoration: none; font-weight: 500; font-size: 0.95rem; color: var(--ink); }
.nav a:not(.btn):hover { color: var(--red); }
.nav-toggle { display: none; background: none; border: 2px solid var(--navy); border-radius: var(--radius); padding: 8px 10px; color: var(--navy); font: 700 0.85rem var(--font-body); cursor: pointer; }

.dark .site-header { background: var(--navy-900); border-color: rgba(255,255,255,.1); }
.dark .brand { color: var(--white); }
.dark .nav a:not(.btn) { color: #dfe5f1; }
.dark .nav a:not(.btn):hover { color: var(--white); }
.dark .nav-toggle { border-color: var(--white); color: var(--white); }

/* Buttons */
.btn {
  display: inline-flex; align-items: center; justify-content: center; gap: 8px;
  font: 700 0.95rem var(--font-body); letter-spacing: 0.04em; text-transform: uppercase;
  text-decoration: none; padding: 14px 24px; border-radius: var(--radius);
  border: 2px solid transparent; cursor: pointer; transition: background .15s, color .15s, transform .15s;
}
.btn:hover { transform: translateY(-1px); }
.btn-red { background: var(--red); color: var(--white); }
.btn-red:hover { background: var(--red-hover); }
.btn-ghost { border-color: var(--white); color: var(--white); background: transparent; }
.btn-ghost:hover { background: var(--white); color: var(--navy); }
.btn-navy { background: var(--navy); color: var(--white); }
.btn-navy:hover { background: var(--navy-700); }
.btn-sm { padding: 10px 16px; font-size: 0.85rem; }

/* Star divider */
.stars { display: flex; align-items: center; gap: 10px; color: var(--red); margin: 0 0 14px; }
.stars::before, .stars::after { content: ""; height: 2px; width: 34px; background: currentColor; }
.stars svg { width: 14px; height: 14px; fill: currentColor; }
.eyebrow { font: 700 0.8rem var(--font-body); letter-spacing: 0.2em; text-transform: uppercase; color: var(--red); margin-bottom: 10px; }
.on-dark .eyebrow, .dark .eyebrow { color: #ff9a9d; }
.stripe { height: 6px; background: repeating-linear-gradient(90deg, var(--red) 0 40px, var(--white) 40px 52px, var(--navy) 52px 92px, var(--white) 92px 104px); }

/* Hero */
.hero { position: relative; color: var(--white); background: var(--navy-900); overflow: hidden; }
.hero img.hero-bg { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; }
.hero::after { content: ""; position: absolute; inset: 0; background: linear-gradient(90deg, rgba(17,31,58,.94) 0%, rgba(17,31,58,.78) 45%, rgba(17,31,58,.2) 100%); }
.hero .wrap { position: relative; z-index: 1; padding-top: clamp(72px, 12vw, 150px); padding-bottom: clamp(72px, 12vw, 150px); }
.hero-copy { max-width: 640px; }
.hero h1 span { color: #ff7377; }
.hero p.lead { font-size: clamp(1.1rem, 1.6vw, 1.3rem); max-width: 520px; color: #e8ecf4; }
.btn-row { display: flex; flex-wrap: wrap; gap: 12px; margin-top: 26px; }

/* Proof strip */
.proof { background: var(--navy); color: var(--white); }
.proof ul { list-style: none; margin: 0; padding: 0; display: grid; grid-template-columns: repeat(4, 1fr); }
.proof li { display: flex; gap: 12px; align-items: center; padding: 22px 18px; border-left: 1px solid rgba(255,255,255,.14); font-weight: 500; font-size: 0.98rem; line-height: 1.35; }
.proof li:first-child { border-left: 0; }
.proof svg { width: 18px; height: 18px; fill: #ff7377; flex: none; }

/* Sections */
.section { padding: clamp(64px, 9vw, 112px) 0; }
.section-paper { background: var(--paper); }
.section-head { max-width: 720px; margin-bottom: 44px; }
.section-head p { color: var(--muted); font-size: 1.1rem; }
.on-dark .section-head p, .dark .section-head p { color: #c9d2e3; }

/* Services */
.grid-3 { display: grid; grid-template-columns: repeat(3, 1fr); gap: 24px; }
.card { background: var(--white); border-radius: var(--radius); overflow: hidden; box-shadow: var(--shadow); display: flex; flex-direction: column; }
.card img { aspect-ratio: 3 / 2; object-fit: cover; width: 100%; }
.card-body { padding: 22px 24px 26px; border-top: 4px solid var(--red); flex: 1; display: flex; flex-direction: column; }
.card-body p { color: var(--muted); }
.card-link { margin-top: auto; font-weight: 700; color: var(--navy); text-decoration: none; text-transform: uppercase; font-size: 0.85rem; letter-spacing: .08em; }
.card-link:hover { color: var(--red); }

/* Commercial */
.commercial { background: var(--navy-900); color: var(--white); }
.split { display: grid; grid-template-columns: 1fr 1.05fr; gap: clamp(32px, 5vw, 72px); align-items: center; }
.split-media { position: relative; }
.split-media img { border-radius: var(--radius); box-shadow: 0 20px 40px rgba(0,0,0,.35); }
.split-media .tag { position: absolute; left: -10px; bottom: 24px; background: var(--red); color: var(--white); font-family: var(--font-display); font-size: 1.4rem; letter-spacing: .05em; padding: 8px 16px; }
.serve-list { list-style: none; margin: 0 0 28px; padding: 0; }
.serve-list li { padding: 16px 0; border-bottom: 1px solid rgba(255,255,255,.14); display: grid; grid-template-columns: 220px 1fr; gap: 16px; }
.serve-list strong { font-family: var(--font-display); font-weight: 400; font-size: 1.45rem; letter-spacing: .03em; line-height: 1.1; }
.serve-list span { color: #c9d2e3; }

/* Steps */
.steps { display: grid; grid-template-columns: repeat(3, 1fr); gap: 28px; counter-reset: step; list-style: none; margin: 0; padding: 0; }
.steps li { position: relative; padding: 28px 26px 26px; background: var(--white); border: 1px solid var(--line); border-radius: var(--radius); }
.steps li::before { counter-increment: step; content: "0" counter(step); font-family: var(--font-display); font-size: 3.5rem; color: var(--red); line-height: 1; display: block; margin-bottom: 8px; }
.steps p { color: var(--muted); margin: 0; }

/* Storm band */
.storm { background: var(--red); color: var(--white); position: relative; overflow: hidden; }
.storm::before { content: ""; position: absolute; inset: 0; background: repeating-linear-gradient(-45deg, rgba(255,255,255,.05) 0 18px, transparent 18px 36px); }
.storm .wrap { position: relative; display: flex; flex-wrap: wrap; align-items: center; justify-content: space-between; gap: 24px; padding-top: 48px; padding-bottom: 48px; }
.storm h2 { margin: 0; }
.storm p { margin: 6px 0 0; font-size: 1.1rem; }
.storm-phone { font-family: var(--font-display); font-size: clamp(2.2rem, 5vw, 3.4rem); color: var(--white); text-decoration: none; letter-spacing: .03em; line-height: 1; display: block; }
.storm-phone small { display: block; font: 700 0.75rem var(--font-body); letter-spacing: .2em; }

/* Promise */
.promise { display: grid; grid-template-columns: 0.9fr 1.1fr; gap: clamp(32px, 5vw, 72px); align-items: start; }
.promise-badge { background: var(--navy); color: var(--white); padding: 40px 36px; border-radius: var(--radius); position: relative; }
.promise-badge::after { content: ""; position: absolute; left: 0; right: 0; bottom: 0; height: 6px; background: var(--red); }
.promise-badge p { color: #dbe2ef; }
.promise-list { list-style: none; margin: 0; padding: 0; display: grid; gap: 18px; }
.promise-list li { display: grid; grid-template-columns: 44px 1fr; gap: 16px; align-items: start; padding-bottom: 18px; border-bottom: 1px solid var(--line); }
.promise-list .ico { width: 44px; height: 44px; border-radius: 50%; background: var(--paper); display: grid; place-items: center; }
.promise-list .ico svg { width: 20px; height: 20px; fill: var(--red); }
.promise-list h3 { margin-bottom: 4px; color: var(--navy); }
.promise-list p { margin: 0; color: var(--muted); }

/* Testimonials */
.quotes { display: grid; grid-template-columns: repeat(3, 1fr); gap: 24px; }
.quote { background: var(--white); padding: 30px 28px; border-radius: var(--radius); border-top: 4px solid var(--navy); margin: 0; }
.quote .rating { color: var(--red); letter-spacing: 3px; margin-bottom: 10px; }
.quote blockquote { margin: 0 0 18px; font-size: 1.05rem; }
.quote figcaption { font-weight: 700; color: var(--navy); }
.quote figcaption span { display: block; font-weight: 400; color: var(--muted); font-size: 0.9rem; }
.note { font-size: 0.8rem; color: var(--muted); margin-top: 18px; }

/* Locator */
.locator { background: var(--paper); border-top: 1px solid var(--line); }
.locator .wrap { display: grid; grid-template-columns: 1fr 1fr; gap: 32px; align-items: center; padding-top: 56px; padding-bottom: 56px; }
.locator h2 { color: var(--navy); margin-bottom: 6px; }
.zip-form { display: flex; gap: 10px; flex-wrap: wrap; }
.zip-form label { flex-basis: 100%; font-weight: 700; font-size: 0.9rem; }
.zip-form input { flex: 1 1 200px; min-width: 0; padding: 14px 16px; font: 1rem var(--font-body); border: 2px solid var(--navy); border-radius: var(--radius); background: var(--white); color: var(--ink); }

/* Owner band */
.owner-band { background: var(--ink); color: var(--white); }
.owner-band .wrap { display: flex; flex-wrap: wrap; gap: 24px; align-items: center; justify-content: space-between; padding-top: 56px; padding-bottom: 56px; }
.owner-band h2 { margin: 0 0 6px; }
.owner-band p { margin: 0; color: #c8ccd4; max-width: 560px; }

/* Footer */
.site-footer { background: var(--navy-900); color: #c9d2e3; font-size: 0.92rem; }
.site-footer .cols { display: grid; grid-template-columns: 1.4fr 1fr 1fr 1fr; gap: 32px; padding-top: 56px; padding-bottom: 40px; }
.site-footer h2 { font-size: 1.3rem; color: var(--white); letter-spacing: .06em; margin-bottom: 12px; }
.site-footer ul { list-style: none; margin: 0; padding: 0; display: grid; gap: 8px; }
.site-footer a { text-decoration: none; }
.site-footer a:hover { color: var(--white); text-decoration: underline; }
.site-footer .brand { color: var(--white); margin-bottom: 14px; }
.legal { border-top: 1px solid rgba(255,255,255,.12); padding-top: 18px; padding-bottom: 28px; font-size: 0.8rem; display: flex; flex-wrap: wrap; gap: 8px 24px; justify-content: space-between; }

/* Launch page */
.dark { background: var(--navy-900); color: var(--white); }
.launch-hero::after { background: linear-gradient(90deg, rgba(17,31,58,.97) 0%, rgba(17,31,58,.85) 50%, rgba(17,31,58,.45) 100%); }
.paths { display: grid; grid-template-columns: 1fr 1fr; gap: 28px; }
.path { background: var(--navy); border-radius: var(--radius); overflow: hidden; display: flex; flex-direction: column; border: 1px solid rgba(255,255,255,.1); }
.path img { aspect-ratio: 16 / 9; object-fit: cover; width: 100%; }
.path-body { padding: 28px 30px 32px; }
.path-body .label { font: 700 0.75rem var(--font-body); letter-spacing: .2em; text-transform: uppercase; color: #ff9a9d; }
.path-body p { color: #d3dbea; }
.path-body ul { margin: 0; padding-left: 20px; color: #d3dbea; }
.included { display: grid; grid-template-columns: repeat(auto-fit, minmax(240px, 1fr)); gap: 16px; list-style: none; margin: 0; padding: 0; }
.included li { background: rgba(255,255,255,.04); border: 1px solid rgba(255,255,255,.12); border-radius: var(--radius); padding: 22px 22px; }
.included strong { display: block; font-family: var(--font-display); font-weight: 400; font-size: 1.5rem; letter-spacing: .03em; margin-bottom: 4px; }
.included span { color: #c9d2e3; font-size: 0.95rem; }
.included svg { width: 22px; height: 22px; fill: #ff7377; margin-bottom: 10px; }

.timeline { list-style: none; margin: 0; padding: 0; display: grid; grid-template-columns: repeat(3, 1fr); gap: 0; position: relative; }
.timeline li { padding: 0 28px 0 0; position: relative; }
.timeline .bar { height: 8px; background: var(--white); margin-bottom: 26px; position: relative; }
.timeline li:nth-child(1) .bar { background: var(--red); }
.timeline li:nth-child(2) .bar { background: #d06266; }
.timeline li:nth-child(3) .bar { background: var(--white); }
.timeline .bar::after { content: ""; position: absolute; left: 0; top: -6px; width: 20px; height: 20px; border-radius: 50%; background: inherit; border: 3px solid var(--navy-900); }
.timeline .days { font-family: var(--font-display); font-size: 1.1rem; letter-spacing: .14em; color: #ff9a9d; }
.timeline ul { padding-left: 18px; margin: 0; color: #d3dbea; }
.timeline ul li { padding: 0 0 6px; }

.bring { display: grid; grid-template-columns: repeat(4, 1fr); gap: 16px; list-style: none; margin: 0; padding: 0; }
.bring li { background: var(--white); border-left: 4px solid var(--red); padding: 20px; border-radius: var(--radius); }
.bring strong { display: block; font-family: var(--font-display); font-weight: 400; font-size: 1.6rem; color: var(--navy); }
.bring span { color: var(--muted); font-size: 0.95rem; }

.founder { display: grid; grid-template-columns: 280px 1fr; gap: 40px; align-items: center; }
.founder-mark { aspect-ratio: 1; background: var(--navy); border-radius: var(--radius); display: grid; place-items: center; }
.founder-mark svg { width: 46%; height: auto; }
.placeholder { border: 2px dashed var(--brass); background: rgba(176,141,87,.08); padding: 18px 20px; border-radius: var(--radius); color: #5a4626; font-style: italic; }

.faq details { border-bottom: 1px solid rgba(255,255,255,.15); padding: 18px 0; }
.faq summary { cursor: pointer; font-family: var(--font-display); font-size: 1.6rem; letter-spacing: .03em; list-style: none; display: flex; justify-content: space-between; gap: 16px; }
.faq summary::-webkit-details-marker { display: none; }
.faq summary::after { content: "+"; color: #ff7377; }
.faq details[open] summary::after { content: "\2212"; }
.faq details p { color: #d3dbea; margin: 12px 0 0; max-width: 760px; }
.cta-box { background: var(--red); color: var(--white); text-align: center; padding: clamp(40px, 6vw, 64px) 24px; border-radius: var(--radius); }
.cta-box p { max-width: 520px; margin: 0 auto 20px; }

/* Responsive */
@media (max-width: 1024px) {
  .nav ul { gap: 16px; }
  .proof ul { grid-template-columns: repeat(2, 1fr); }
  .proof li:nth-child(3) { border-left: 0; }
  .proof li { border-top: 1px solid rgba(255,255,255,.14); }
  .grid-3, .quotes { grid-template-columns: repeat(2, 1fr); }
  .bring { grid-template-columns: repeat(2, 1fr); }
  .site-footer .cols { grid-template-columns: 1fr 1fr; }
}
@media (max-width: 900px) {
  .nav-toggle { display: inline-block; }
  .nav { display: none; position: absolute; top: 100%; left: 0; right: 0; background: var(--white); flex-direction: column; align-items: stretch; padding: 16px var(--gutter) 22px; border-bottom: 1px solid var(--line); box-shadow: var(--shadow); }
  .dark .nav { background: var(--navy-900); }
  .nav.open { display: flex; }
  .nav ul { flex-direction: column; gap: 0; }
  .nav ul a { display: block; padding: 12px 0; border-bottom: 1px solid var(--line); }
  .dark .nav ul a { border-color: rgba(255,255,255,.12); }
  .site-header .wrap { position: relative; }
  .split, .promise, .locator .wrap, .paths, .founder { grid-template-columns: 1fr; }
  .steps, .timeline { grid-template-columns: 1fr; gap: 28px; }
  .serve-list li { grid-template-columns: 1fr; gap: 4px; }
  .founder-mark { max-width: 200px; }
}
@media (max-width: 600px) {
  .grid-3, .quotes, .bring, .site-footer .cols { grid-template-columns: 1fr; }
  .proof ul { grid-template-columns: 1fr; }
  .proof li { border-left: 0; padding: 14px 4px; }
  .utility .wrap { justify-content: center; }
  .utility ul { justify-content: center; gap: 4px 14px; }
  .utility .hide-sm { display: none; }
  .brand-text { font-size: 1.45rem; }
  .brand svg { width: 38px; height: 41px; }
  .btn-row .btn { flex: 1 1 100%; }
  .hero::after { background: linear-gradient(180deg, rgba(17,31,58,.75) 0%, rgba(17,31,58,.92) 100%); }
  .ribbon { font-size: 0.68rem; }
}
@media (prefers-reduced-motion: reduce) { html { scroll-behavior: auto; } .btn { transition: none; } }
.dark .section-paper .eyebrow { color: var(--red); }
.dark .section-paper :focus-visible { outline-color: var(--red); }